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Feb 05 2025

Bringing North Dakota to the 2025 Waste Management Phoenix Open

Odney is leading the creative strategy for North Dakota Tourism and Find the Good Life at golf's largest zero-waste event. With premium placement across four Members Club locations at holes 9, 12, 17, and 18, we're helping North Dakota connect with over 700,000 tournament attendees.

This placement strategically positions North Dakota's message where it matters most – amid the tournament's most exciting moments and highest-traffic areas. 

The creative elements include custom table wraps, strategic signage, program advertisements, centerpieces, and promotional items. Each element is designed to showcase North Dakota as both a premier golf destination and an ideal place to call home. The campaign targets multiple audiences – from golf enthusiasts and leisure travelers to young families and recent graduates considering relocation.  

Through thoughtful design and strategic placement, we're helping North Dakota Tourism and Find the Good Life maximize their investment in this premier sporting event, creating meaningful connections with potential visitors and future residents alike.